Purpose of the Job: To support the Divisional Knowledge & Insights Manager to provide the Business Unit with leading edge consumer insights, research processes and tools that facilitate decision-making against business needs.
The ideal candidate will also support the Brand Marketing team in application of the Research Process.
Duties and Responsibilities
The ideal candidate will also support the Brand Marketing team in application of the Research Process.
Duties and Responsibilities
- Ensure research briefs submitted by the brand team are in line with agreed standards
- Drive Research Process with Research Houses
- Analyse and interpret results to deliver business case needs
- Maintain brand knowledge base
- Compile data for ad hoc requests
- Prepare reports/presentations of research results by efficiently communicating critical learning’s, consumer insights and conclusions in order to provide actionable recommendations to audience
- Manage the Research Budget
- Ideally a candidate who has experience in data manipulation and interpreting data.
- Implement the Research Process
- Building Value Based Relationships
- Research Plan and Development
- Problem Analysis / Problem Solving
- Manage Project Management Process
- Work in Teams
- Translating Information And Data
- Budget Management
- 2-3 years job experience in a Research Agency or FMCG industry.